Logo RESET BLANC

A collaborative R&D program aimed at replacing plastic in cosmetic product packaging with cellulose fibers.

A COLLABORATION PROGRAM AIMED AT ACHIEVING A COMMON GOAL

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Our objective is to develop a cellulose fiber-based packaging solution, deployable on an industrial scale and meeting the requirements of cosmetic products in terms of user experience, barrier properties, and formula preservation (pick-up rate, water resistance, formula stability, etc.).

»

SUPPORTED BY NUMEROUS SPONSORS FROM THE COSMETICS INDUSTRY

Logos l'industrie cosmétiques qui sponsorisent Pulp in Action

OUR ACTIONS

OPTIMIZATION

Develop a roadmap with the ambition of creating and commercializing, in the medium term, a range of responsible packaging based on cellulose fibers.

INNOVATION

Address concrete issues: identify, select, and rapidly implement pilot projects to test solutions.

COLLABORATION

Foster collaborations between cosmetics industry leaders and innovative players to accelerate the eco-design process.

WHAT ARE WE LOOKING FOR?

Fiber-based substrates, coatings, green chemistry, biopolymers, industrial equipment, innovative processes... and any other solution that enables the (re)thinking of cosmetic packaging and the functionalization of cellulose fibers.

WHY IS JOINING THE COSMETICS PROGRAM IMPORTANT?

5%

of plastic packaging comes from the cosmetics industry.

(in France)

2,1M

tonnes of plastic waste generated by the packaging sector each year

(in France)

10M

tonnes of plastic end up in the oceans every year

FEBEA nous a fait confiance

FEBEA – the French Federation of Beauty Companies, is a French professional association for businesses in the beauty and wellness sector (perfumery, cosmetics, hygiene products, toiletries, hair care products). It brings together more than 350 companies, 82% of which are SMEs.