STRATEGY, DESIGN AND IMPLEMENTATION OF NEW CIRCULAR MODELS
Make the circular economy a sustainable part of your business model by deploying new offers for your customers (reuse, bulk, repair, rental, second-hand, etc.).
BACKGROUND
BACKGROUND
Faced with the increasing scarcity of resources and growing pressure from consumers and regulations, the fundamentals of business are being called into question. The implementation of circular models is becoming a necessity.
- Limited resources: Raw materials are becoming increasingly scarce, creating severe strains on supply chains. A circular approach enables companies to reduce their dependence on unstable supplies.
- Waste: At the same time, the quantity of waste continues to grow: Annual waste production has more than doubled in 20 years to 460 million tonnes, according to a February 2022 report by the Organisation for Economic Co-operation and Development (OECD). By adopting circular models, companies can design products in such a way as to minimize waste, extend product life and encourage reuse and recycling.
- Consumer expectations: Sensitive to environmental issues, many consumers are prepared to switch products if they feel they are not environmentally friendly. By integrating sustainable practices into their operations, companies can benefit from a better brand image and meet consumers' growing expectations in terms of social and environmental responsibility.
- Legislation and regulations: France and Europe are implementing strict environmental and sustainability regulations. Companies must adapt to comply with these regulations, but also anticipate future regulations in order to turn constraints into opportunities.
Companies must therefore respond to these challenges by developing new offerings and innovating their business models. The transition to a circular economy can generate long-term savings by reducing dependence on expensive raw materials, cutting waste disposal costs, and promoting more efficient use of resources.
OUR GOAL
Prefigure an economically and environmentally viable circular business model and test it through pilot projects, with a view to scaling it up.
4-STEP SUPPORT
DIAGNOSIS & STRATEGY
Stakeholder interviews to understand your ambitions and constraints
Benchmarking and market research
Circular analysis of your offers / services / products
Definition of strategic priorities
DEFINITION OF THE OFFER AND ITS OPERATING MODEL
Definition of scope (geography, products, etc.)
Designing the operational loop: logistics flows, consumer paths, financial flows
Identification of technical solutions and/or operational partners
Formulation of hypotheses to be verified in the pilot phase
PILOT SET-UP
Implementation of an initial test phase to validate the operating model
Performance monitoring and analysis
Economic and operational modeling
Recommendations for deployment
SUPPORT FOR SCALING UP
Deployment plan
Launch support
Stakeholder coordination
Performance monitoring
OTHER OFFERS THAT MIGHT INTEREST YOU
A FEW EXAMPLES
SUSTAINABLE SECOND-HAND BUSINESS MODEL
FOR WHOM?
- With sales of 50 million euros, Camif is an iconic player in the French home furnishings sector, and one of the most promising (44% growth in 2020, 25% in 2021).
- Camif is particularly committed to sustainable consumption, offering several products made from 100% recycled materials, organic cotton, ...
- The company is also an advocate of French know-how (74% of its suppliers are French).
THE CHALLENGE
- Develop an offer that provides high added value compared with "generalist" second-hand players such as Leboncoin, Ebay and others.
FOR WHAT RESULTS?
- Benchmark 125 second-hand business models worldwide, across all sectors, to identify best practices.
- Swot and recommendations, creation of a dashboard and a modeling tool for the choice made
- Management of a complex model: design of a second-hand model for CAMIF, integrating logistical, financial, marketing and environmental elements.
- Studies and consumer tests to make options more reliable
DEVELOPING A CIRCULAR STRATEGY
FOR WHOM?
- Qwetch is a mission-driven, B-CORP-certified company that markets mobile, reusable food containers (gourds, cans, etc.) and has been growing rapidly for ten years.
THE CHALLENGE
- Build a circular strategy that responds to three key issues: better management of the resources used by the company, extending the life of products, and improving their end-of-life (recycling in particular).
FOR WHAT RESULTS?
- 1 Unique cross-industry benchmark of existing circular models worldwide: re-use, re-cycling, repair, second-hand supply, end-of-life collection management, closed-loop recycling, integration of recycled material(s), etc.
- Identification of a long-term trajectory for the brand (opportunities and major strategic axes).
- 360° environmental footprint analysis (carbon, resources, ...
- Review of sourcing policy
- Modeling an economic and environmental improvement plan
RESEARCH & INNOVATION PROGRAM TO REDUCE SINGLE-USE PACKAGING - R3PACK
2022-2025
FOR WHOM?
- The R3PACK consortium brings together 28 partners from 7 different countries (France, Sweden, Germany, Italy, Denmark, United Kingdom, Belgium), ranging from packaging manufacturers and retailers to innovators and universities.
THE CHALLENGE
- ACT! Coordinate a consortium of 28 partners, funded by the European Commission's Horizon Europe program, to reduce, reuse and rethink single-use plastic packaging in the food sector by 2025.
- Develop and deploy industrial-scale packaging solutions with very high cellulosic fiber content (95-100%)
- Develop and test economically and environmentally optimal reuse models, with a view to harmonizing practices at the European level.
FOR WHAT RESULTS?
- PHASE 1 IN PROGRESS - DEVELOPMENT OF INDUSTRIAL SOLUTIONS: Substitution: development of functionalized, plastic-free fiber-based solutions, to achieve the barrier properties required for product preservation.
Reuse: Identification of standard reusable packaging, development of a protocol to verify the suitability of containers over 20 cycles of use, and creation of a model to optimize logistics flows to maximize economic and environmental performance.
- FUTURE PHASE 2 - IMPLEMENTATION: demonstrator in at least 30 stores in 3 European countries, involving 2 retailers and 11 food manufacturers to implement a large-scale reuse loop and offer new fibrous packaging.